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HEALTH PSYCHOLOGY

Introduction
Health psychology is the sub field of psychology devoted to understanding how psychological and social variables affect health and how we respond when we become ill. Health psychologists focus on how emotions, social factors, and behaviour influence health and illness. (Davis and Palladino, 2002). Modern day societies, which may be rightly termed as individualistic and materialistic, have an important role to play in the development of behaviours and attitude which has resulted in diseases such as cancer and heart disease, which are not contagious.
In fact, modern medicine with its advancement in scientific technology has been able to cure contagious diseases such influenza, tuberculosis and pneumonia. However, post-modern, industrial societies have given birth to diseases, which are related to behaviours and attitudes rather than biological features. An assessment of such variables provide for an interesting causality about the shape and manner in which the present day world is constructed and the way that human life is shaping in response to the hazards of everyday life. Secondly, such variables will be related to the case study of Steve in order to provide a better understanding of the main features of health psychology. Thirdly, in consonance with what has been stated, prescriptive measures will be provided in order to prove Steve’s health status and lifestyle.

The Major Variables of Health Psychology
The discipline of health psychology with its emphasis on emotions, social factors and behaviour provides for the following variables in order to understand the relationship between a human being and illness. Before embarking on the variables, it is highly pertinent to note that health psychology arose out of human life as experienced in the developed parts of the world in the twentieth century and thus is highly modernist. Whether the discipline and its variables itself can be applied to a Steve of the sixteenth century provides for an interesting comparative analysis, sadly, which is not our concern here.
The following variables are important in terms of how health psychologists point to illnesses in modern times and the remedies that they prescribe: stress, posttraumatic stress disorder (PTSD), hassles, and psychoneuroimmunology. A brief outline of these variables will make the picture clearer.
The word stress did not come into widespread social discourse until 1936 when a Canadian endocrinologist, Hans Selye published a book called, The Stress of Life (1978). Selye defined stress as the non-specific response of the body to any demand. Stress can manifest itself in physiological changes such as fatigue, loss of appetite and fever and in some cases, moments of extreme silence. The sources of stress can be many in the contemporary world, such as natural catastrophes and major life events such as loss of a loved one or a job in quick time.
Posttraumatic stress disorder (PTSD) are events which go far beyond our usual experience and have a huge impact, for example being raped or observing a violent death or an incident such as September 11, which according to the website of the American Psychological Association has changed peoples view on destiny. (www.apa.org). The primary symptom of PTSD is experiencing intense fear while reliving a shocking event in dreams, flashbacks, or intrusive thoughts. (Davis and Palladino, 2002).

Everyday hassles are minor everyday occurrences that are distressing, frustrating and irritating; they include slow-moving traffic, long lines at the tube station, and finding lost keys etc. In one research investigation, researchers found a correlation between the occurrence of daily hassles and the presence of current and subsequent health problems such as flu, headaches, and sore throats (De Longis, Folkman, and Lazaraus, 1988).
Psychoneuroimmunology is the science of how the body defends itself against foreign substances and how psychological and physiological factors influence the immune system. The terminology itself is designed to reflect on the interactions between the brain, endocrine system, and immune system.

Steve: The Case Study
Before addressing the main question of how health psychology and health promotion can be applied to improve Steve’s health status and lifestyle, it is prudent to consider in detail the objective health conditions. Steve is 38 years old, has recently suffered a heart attack and thus would be considered a very young patient suffering from such illness. On the other hand, Steve is 5 feet 6 inches tall and weighs 82.5 kgs, which again is overweight according to prescribed health standards. Moreover, he smokes twenty cigarettes a day with 2/3 pints of beer every night without any form of exercise and works 60 hours a week. This last bit of information is interesting in that Steve believes that working 60 hours a week is the only way to achieve happiness, wealth and prosperity.
This case study is a classical example of how behaviour, emotions and social factors have played an important part in causing heart attack. Let us first consider the body mass index of Steve. Body mass index or BMI is a single number that represents one’s height and weight without regard to gender; it correlates with body fat. The index is a good indicator of disease risk to a person such as cardiovascular disease, hypertension and sleep apnea. The BMI can be measured as follows: 703xweight in pounds/ (height in inches)2. Calculating Steve’s BMI gives us a score of 30, which places him as a high risk on the chart. (In order to access the scale chart, please see, www.shapeup.org)

Secondly, smoking is one of the most dangerous habits that humans indulge in. Considerable smoking over a period of time clots the arteries by way of fat and increasing the risk of a person to heart attack ten times more than a person who does not smoke. According to Mc Ginnis and Foege, 1993, smoking-related illnesses are the single most preventable cause of death and illness in the United States. Moreover, despite repeated warnings about the risks associated with smoking, about one in four U.S. adults continue to smoke.

Thirdly, and most interestingly, Steve prefers to work 60 hours a week because he believes that this will bring him happiness, wealth and prosperity. This factor more than anything else makes us understand the importance of social and cultural factors in causing tension and illnesses. As stated earlier, post-modern industrial societies, based on individualism, materialism and consumerism associate happiness and prosperity with material things. On the other hand, in communal societies of the Orient, happiness and prosperity are more part of a family living together and sharing the good and bad times of the family and thus, providing support and comfort for all members. Thus, giving added preference to material values and a consumerist mindset predisposes Steve to accumulate more and more but in the end, his health suffers and as a result, happiness is not be found. In order to prove this point of culture and social factors as harbingers of illnesses and disease as well as happiness, it is pertinent to quote an important research that was undertaken in the 1990s. The question that the research was directed to related to the low incidence of heart disease in Japan compared to the United States. After conducting research on Japanese Americans, it was ascertained that those who were described as “traditionally Japanese” (spoke Japanese at home, retained traditional values, and behaviours) had lower rates of heart disease that were comparable to Japanese people living in Japan. The group that was “least” Japanese had a three to five times great incidence of heart disease. (Matsumoto, 1996).
Prescriptive Notions
Joseph Matarazzo (1984), a health psychologist, has offered a list of behaviours that are related to good health. According to Matarazzo, the following behaviours can have a positive influence on health: a) non-smoking; b) engaging in 30 minutes of physical activity every day; c) eating breakfast everyday; d) getting your weight to a normal level; e) learning and following a healthy diet; f) drinking alcohol but doing so in moderation; g) getting the amount of sleep that the body needs; h) using seat belts every time that we are in a vehicle; I) not driving at excess speeds; j) women doing a regular breast exam while men getting a regular prostate exam and finding a physician with whom you can communicate with openly and effectively.

Thus, it is evident from the list of behaviours above that Steve’s case history was bound to lead him to a stage of illness, which in his particular case manifested itself in heart attack. However, considering Matarazzo’s list of behaviours, it is not entirely clear how using seat belts and not driving at excess speeds counts towards behaviour, which promotes good health.

Regarding smoking, Steve can be made to quit this habit by way of increasing information about the bad effects that it causes. Moreover, with Steve experiencing a heart attack, it is plausible to argue that this situation will lead him to quit smoking and be more concerned about the condition of his health and heart. In spite of that, the current available methods of quitting smoking are a nicotine gum, a nicotine patch and a nicotine nasal spray. I wonder how this can be effective in reducing the ill effects of smoking, as nicotine is the agent that goes to the brain, where it causes a release of norepinephrine that increases one’s heart rate and blood pressure.
Regarding smoking itself, there is another cause of concern regarding smokers is that quitting smoking will cause their weight to increase. This not a mere folklore and instead is true. On average, mean gain about six pounds and women about eight pounds after quitting; 10 percent of men and 13 percent of women gain more than 28 pounds. The risk of gaining weight is greater for those who smoke 15 or more cigarettes a day. (Williamson et al., 1991). Why do people gain weight? The primary reason is that smoking increases the number of calories burned, which in turn suppresses body weight. After people stop smoking, they burn fewer calories. If ex-smokers increase their physical activity, however, they will burn more calories (Rodin, 1987); limiting intake of foods that are high in fat and sugar is also helpful. This puts Steve’s case in the right perspective. If he would have quit smoking, which would have caused an increase in his weight, this could have led to advice or a self-realisation for exercise, which in turn would have caused good health. Thus behavioural changes in a person can lead to a situation whereby life is comfortable and happy, not in the materialist sense of the term but more in the sense of good physical shape as well as a less individualistic lifestyle.

Thus, dietary factors are also very important and if coupled with physical inactivity play a major role in five of the ten leading causes of death in the United States, including heart disease, some types of cancer, and strokes. That is why; Americans spend approximately $40 billion per year on weight-loss programs, primarily for diets and dietary foods (Wickelgren, 1988). Dieting can be a very good habit to indulge in for weight reduction. Similarly certain behaviours if adopted can contribute to weight reduction, such as, eating more slowly and discovering exactly how the food tastes, which allows the body’s signals (example, feeling of fullness) more time to work. Secondly, not all sugars are bad for us. The fructose found in fruits and honey tends to make us feel well. A piece of fruit can decrease one’s appetite. Thirdly, reducing the percentage of calories derived from fat because the body uses more calories to break down carbohydrates than it does to break down fat. Fourthly, reducing cues, which tempt us to eat, can be a good behaviour. Food can be stored out of sight and this can be used not to shop on an empty stomach.

Conclusion

‘Health is wealth’ is an old saying and one, which is true and free of any time and space distanciation. In modern day societies, it is very essential that we tune our behaviours in consonance with our eating/smoking/physical exercise habits so that the general health of an individual does not suffer and there is happiness and prosperity all round.

  • BIBLIOGRAPHY
  • Davis, Stephen F. and Joseph J. Palladino (2002). Psychology: Media and Research Update, Third Edition. New Jersey: Prentice Hall.
  • De Longis., et. al (1988). The impact of daily stress on health and mood: Psychological and social resources as mediators. Journal of Personality and Social Psychology, 54, 486-495.
  • Matarazzo, J.D. (1984). Behavioural immunogens. In B.L. Hammonds and C.J. Scheirer (Eds.), Psychology and Health (pp. 9-43). Washington, DC: American Psychological Association.
  • Mc Ginnis, J.M. and Foege, W.H. (1993). Actual causes of death in the United States. Journal of the American Medical Association, 270, 2207-2212.
  • Rodin, J. (1987). Weight gain following smoking cessation: The role of food intake and exercise. Addictive behaviours, 12, 303-317.
  • Selye, H. (1978). The Stress of Life. New York: Mc Graw Hill.
  • Wickelgren, W.A. (1974). How to solve problems. New York: Freeman.
  • Williamson, D.F. et. al. (1991). Smoking cessation and severity of weight gain in a national cohort. New England Journal of Medicine, 324, 739-745.


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